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Privacy Policy

Last Modified: November 18, 2021.

This is the Privacy Policy for wimpykid.com, a website owned and operated by Wimpy Kid, Inc. (“Wimpy Kid”, “we”, “us”, and “our”). We hope you will find this Privacy Policy informative and easy to understand. Please review this Privacy Policy carefully

Wimpy Kid is committed to protecting the privacy of your personal information. The policies below are applicable to the Wimpy Kid website and all other interactive features, services and communications provided by Wimpy Kid (collectively, “Sites”), however accessed and/or used that are operated by Wimpy Kid, made available by Wimpy Kid, or produced or maintained by Wimpy Kid. We have established this Privacy Policy to let you know the kinds of personal information we may gather during your visit to the Sites, why we gather your information, what we use your personal information for, when we might disclose your personal information and how you can manage your personal information. We also provide information for parents and how they can update or delete their children’s personal information.

This Privacy Policy refers only to information collected by the Sites and does not cover any other aspect of our business. Wimpy Kid recognizes that it is essential to protect the privacy of users on the Web. To keep any personal information you choose to share with us on this website secure, we maintain reasonable physical, electronic and procedural safeguards. You need to be aware that no transmission over the Internet is 100% secure, but we use reasonable efforts to ensure the protection of your personal information.

We ask all users to review this Privacy Policy and ask those who do not agree with this policy to stop using this website. We reserve the right to modify or amend the terms of our Privacy Policy from time to time without notice. We will post all changes to this policy on this website and they will become effective upon posting and your continued use of this website will mean that you accept those changes.

Collection of Personal Information


We take many special precautions to protect the privacy of children under 13

  • On our Sites, we do not collect personal contact information (like full name, e-mail address, phone number or home address) from children without consent of a parent or legal guardian, except in limited circumstances authorized by law.
  • We collect some non-personal information (like IP address, mobile device UDID, operating system, etc.) automatically and use technology like cookies to provide functionality and support our operations. Wimpy Kid does not permit interest-based advertising on Sites directed to children under 13 or where we have actual knowledge that a child is under 13.
  • We do not ask for more personal information than is necessary for a child to participate in an activity
  • We take steps to prevent children from posting or publicly disclosing personal contact information.
  • Parents can ask us to update or delete their children’s information.


Wimpy Kid adheres to the Children’s Online Privacy Protection Act of 1998 (COPPA), in our websites and online services directed to children under 13. Wherever we refer to “children” or a “child” in this Privacy Policy we mean children under 13. Please help us protect your child’s privacy by instructing them never to provide personal information (like their full name, e-mail address, home address, telephone number, etc.) without your permission.

We encourage you to get involved with your children’s online usage and to be aware of the activities in which they are participating. Please see the “What Information Does Wimpy Kid Collect from Children Under 13 and How Is It Used?” section below for further information. We also ask you to check back here regularly to see what our latest policies are, particularly those relating to children.

You should be aware that if your children voluntarily disclose their names, e-mail addresses or other information on bulletin boards or chat areas of other Web sites, such disclosures may result in unsolicited messages from other parties. We suggest that you discourage your child from providing such information unless you are confident that the information will not be misused.


If you are under 13, you must get your parent’s or legal guardian’s permission before giving out your contact information, like e-mail address or phone numbers, or any other personal information, to Wimpy Kid or to anyone else.

What Are Wimpy Kid’s Children’s Privacy Practices?

On our Sites directed to children under 13, we do not collect personal contact information (like full name, e-mail address, phone number or home address) without consent of a parent or legal guardian except in special, limited circumstances described below. We do not ask for more information than is necessary for a child to participate in the activity.

What Information Does Wimpy Kid Collect from Children Under 13 and How Is It Used?

Wimpy Kid might collect an e-mail address and first name (or screen name) from your child under 13 without your consent, but only in the following special cases:

If a child sends a request to us, we keep their e-mail address for long enough to respond to them. Wimpy Kid deletes this information from our system after we answer their question.

We also use technology to recognize returning visitors, for research, and for other purposes, and collect certain information automatically

Can My Child Access the Web Through Your Sites?

Your child can navigate to the Internet through our Site. Your computer or mobile device may enable you to restrict the ability of your child to visit other areas and to make purchases online or through apps.

We encourage you to spend time with your children when they are online or using any mobile device so you understand the Sites, activities and apps they are engaged in, and to adopt available device and browser controls that reflect your preferences about your child’s ability to access the Internet or make purchases online.

Can I Access, Update and Review Information You Have About My Child?

Upon proper identification, parents or legal guardians may review the personal information we have collected about their child, update their child’s contact details, request deletion, or refuse to allow further collection or use of the information. However, if you ask us to delete your child’s information, your child may not be able to participate in online activities.

Adults and Teens

We may collect personal information about consumers 13 or older only when they visit this website and choose to give us that information. We may collect personal contact information, like e-mail address or phone number, from consumers 13 or older when voluntarily submitted. Registration may be required to use some Sites or services.

We do automatically collect and store certain non-personal information about our users. For example, we collect visitor IP addresses, browser version information and reference site domain names. This information is used for our internal review as a way to monitor our performance and improve site functionality

What Are Wimpy Kid’s Privacy Practices for Consumers 13 and Older?

You do not have to share any personal information (like full name, e-mail address, home address, telephone number, etc.) to view our Sites. We may collect information from you offline, such as when you contact us via mail. We may obtain customer lists, demographic and other information about you from commercial sources

We also use technology to collect certain information automatically, like your IP address, your browser (e.g. Internet Explorer, Firefox), websites visited before or after you visit our Site, pages viewed and activities at our Site, and advertisements shown or clicked on.

What Personal Contact Information Does Wimpy Kid Collect from Consumers 13 and Older?

We do not collect any personal contact information from you or your teenager when you visit our Sites unless it is voluntarily provided. We may offer you the ability to receive information via SMS or MMS; by providing your mobile phone or similar number you are agreeing to receive information on your mobile device. Please note that your service provider may impose fees to send or receive messages. We may also ask you to help us understand your interests by providing demographic information, like age, gender, or ZIP code, or information on hobbies and interests

How Does Wimpy Kid Use Personal Contact Information Collected from Consumers 13 and Older?

We use personal information (“Personal Information”) that you provide to send you information you have requested.

Can I Access, Update and Review My Personal Contact Information?

If you would like to update any of your personal contact information, please contact us at [email protected] and we will be happy to update the information for you. Please allow at least 5-10 business days for your updated information to be processed in all of our systems. Parents may also contact us at the email address above in order to update or delete any personal information that has been provided by their children.

Anonymous Information


We use “browser cookies” on our site to help us keep track of certain aspects of your visit. These cookies do not contain any of your personal information. These cookies are temporary and only persist as long as your session does, if you close your browser the cookie goes away. You can control “cookie” preferences through your browser – even refusing them completely. Some aspects of this website may not function well if you set your browser to refuse cookies from us.

Page Tags

Each page on our site may contain code that sends information to a third party service provider when that page is viewed. This allows us to keep track of how many people are viewing each page, which are the most popular features of the site, etc. These page tags contain no personal information about the visitor.

Location information

For some services, our third-party agents and analytics companies may collect location information, including location information associated with your IP address or wifi network. You can limit or prohibit the collection of location information by using the built-in settings on your mobile device or browser. We do not permit collection of precise location information (actual address) through the Sites without your consent.


This site contain may contain links to third-party sites. These other websites have their own websites and privacy policies. Nothing in this document relates to the privacy policies of any other website.

Disclosure of Your Information to Third Parties and Operational Service Providers

It is our policy not to sell, rent, lease or disclose your personal information to other organizations except to support the services offered on this site.

We may make your personal information available to governmental entities if required by law or to comply with legal process, to protect and defend our rights or property, and in emergency situations to protect the personal safety of us, our users, or the public. In the event of a significant change in the nature of our company such as a sale, bankruptcy or merger, your personal information may be transferred to a new corporate entity and subject to a different Privacy Policy.

Cross-border Transfers

Our Sites are hosted in the United States. By using our Sites, you authorize us to transfer, store, and use your information in the United States and any other country where we operate. Where your data is disclosed to our processors, it is subject by contract to at least the same level of data protection as that set out in this statement

Governing Law

This website is operated in the United States and in accordance with the laws of the United States. This website may not be operated in accordance with the laws of other nations. If you are located outside of the United States, you do so at your own risk and are responsible for compliance with any applicable local and national laws. Please be aware that any personal information you transfer to us will be transferred to the United States and subject to United States’ law. By using this website, participating in any activities, and/or providing us with information, you consent to this transfer of personal information to the United States, and waive any claims that may arise under your own local and national laws. Your continued participation on this website indicates your acceptance of this Privacy Policy.

Contact Us

If you have any questions or concerns regarding our Privacy Policy or any privacy issues, please don’t hesitate to contact us! We can be reached by email at [email protected].

Effective Date: This privacy policy is effective and was last updated on November 18, 2021